That's

ME

Portrait von Lotta Emich - Freelance UX*UI Designerin
LOTTA EMICH -
FREELANCE UX*UI DESIGNER

Making the complex simple.

For over 17 years, I've been designing digital experiences. What drives me is the creative challenge of complex problems and the satisfaction of turning them into something that feels simple and visually coherent.

As a freelance UX/UI designer, I work with product teams and digital agencies. Senior perspective, without the agency overhead.

From UX strategy to production-ready UI, I guide the full design process — integrating smoothly into existing teams and workflows along the way.

HOW I WORK

Figma-native with AI-augmented workflows (Claude, Cursor, Framer, Lovable), Adobe Creative Cloud, Miro, Notion. Remote-first and async-friendly.
FIGMA
FRAMER
LOVABLE
WEBFLOW
ADOBE CREATIVE CLOUD
CLAUDE.AI
CURSOR
NOTION
MIRO

BRANDS

I WORKED
WITH

MINI
VOLKSWAGEN
SMART
SKODA
SWATCH
DOUGLAS GERMANY
ZALANDO
ABOUT YOU
APOLLO OPTICS
SIEMENS HEALTHINEERS
MCDONALD'S
BURGER KING
WWF GERMANY
GREENPEACE
JIO INDIA
GIGASET
MIGROS
UNILEVER
XING
CEBIT
CONSORSBANK
SPARKASSE
BUNDESDRUCKEREI
VOLOCOPTOR
ADOBE SYSTEMS
DFL
VFL WOLFSBURG
BVB
FC ST. PAULI LICHTBLICK
AOK
BURDA CREATIVE GROUP
PROSIEBENSAT1
SWISSCOM
DPD
GREEN & YEAR
BETA HOUSE
NAMIBIAN EMBASSY BERLIN
HÖRZU
ROWOHLT VERLAG
WUNDERLICH VERLAG
ALPINA
SPOTCAP
SHOOP
AROUNDHOME
...

AGENCIES

I LOVED TO TEAM UP WITH

BBDO BERLIN
HEIMAT BERLIN
YOUNG FROM MATT/NEXT
ICON MOBILE
DEPT GERMANY
TRACK
DIGITAS LBI
MUTABOR
META DESIGN
VCCP BERLIN
DEEPBLUE NETWORKS AG
KKLD
TLGG
SINNERSCHRADER APERTO
FUNCTIONAL ASTHETICS
MISSION ME
FISCHER APPELT
INTERACTIVE TOOLS
USEEDS KONTOREINS
LACK OF RESOURCES
DUNIT
...

LET'S GET

creative

GET IN TOUCH